- Work
- Full Circle Report
Full Circle Report
Full Circle Report
GA Circular is a research and strategy firm specialising in circular economy, recycling and waste management. In collaboration with The Coca-Cola Company, they studied the realities of PET bottle recycling in 6 Southeast Asian countries over 2 years, and put together a report compiling their research and recommendations.
Studio Giraffe designed the 88-page report, which was launched at the United Nations Environment Programme SEA of Solutions week in Bangkok in November 2019.
GA Circular is a research and strategy firm specialising in circular economy, recycling and waste management. In collaboration with The Coca-Cola Company, they studied the realities of PET bottle recycling in 6 Southeast Asian countries over 2 years, and put together a report compiling their research and recommendations.
Studio Giraffe designed the 88-page report, which was launched at the United Nations Environment Programme SEA of Solutions week in Bangkok in November 2019.
OVERVIEW
SCOPE
Data visualisation
Report design
OBJECTIVES
Convey detailed information in a structured, organised manner while highlighting key points.
Present data in an easy-to-read format to appeal to policy makers, consumer goods and packaging companies, NGOs and the recycling industry as a whole.
Ensure the look and feel is engaging enough to appeal to the general public as well.
Convey the ground-breaking nature of the report as the first of its kind in the region.
SOLUTION
A secondary font was introduced to complement the existing client branding.
A combination of illustrations and photography were used to break up the heavy text sections and add visual interest.
Consistent, clean styles were used for all graphs and infographics to ensure data is easy to digest and the figures can be used as standalone items outside of the report.
Press coverage: Bangkok Post, Eco Business, Circular Online, Sustainable Brands, The Thaiger, Food Navigator Asia, Green Queen, EcoTextile News, Plastics in Packaging, New Food Magazine
CLIENT REVIEW
“Studio Giraffe was a pleasure to work with! Our project was to design a public report on recycling in southeast Asia. Tulika invested the time in clearly understanding not just our requirements but also the content of the report in order to best bring the content to life. She was also extremely professional and timely despite delays on our end. Would definitely be engaging Studio Giraffe again for future projects!"
- Abishek Balasubramanian, Head of Projects, GA Circular