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- WWF-Singapore + Lendlease Circularity in Retail Report
WWF-Singapore + Lendlease Circularity in Retail Report
WWF-Singapore + Lendlease Circularity in Retail Report
‘Circularity in Retail: Tackling the Waste Problem’ is a joint study by WWF-Singapore and Lendlease on heralding new waste management best practices at retail properties. The report was designed by Studio Giraffe.
In line with Singapore’s zero-waste ambitions, the study serves as a guide for the retail sector to improve efforts towards a waste reduction and circular economy strategy via practical and tailored recommendations.
‘Circularity in Retail: Tackling the Waste Problem’ is a joint study by WWF-Singapore and Lendlease on heralding new waste management best practices at retail properties. The report was designed by Studio Giraffe.
In line with Singapore’s zero-waste ambitions, the study serves as a guide for the retail sector to improve efforts towards a waste reduction and circular economy strategy via practical and tailored recommendations.
OVERVIEW
SCOPE
Infographics
Report design
Promotional banners for EDMs, Eventbrite and LinkedIn
OBJECTIVES
Design a positive and forward-looking report that conveys the detailed findings of the study in an easy-to-read manner.
Adhere to WWF-Singapore's Plastic ACTion (PACT) brand guidelines.
SOLUTION
In line with the circular economy theme, the circle is used as a graphic element throughout the report.
Illustrations in PACT brand colours were incorporated to break up text and provide visual highlights.
Call out boxes and typography were used to highlight key insights and case studies.
Clickable elements were used for easy navigation through the digital report.
Press coverage: Eco-Business, Singapore Business Review, The Edge
